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Lead intelligence for siding replacement

Score every home in your territory by siding age and weather exposure. Same hail/wind data that powers roofing, applied to your trade.

The short version

Siding replacement signals overlap with roofing — hail/wind exposure, home age, property value, and storm history are the same data CurbSight scores roofing on. The pitch motion is different (siding is more retail-driven than insurance-claim-driven), but the lead intelligence is the same. CurbSight is built for storm-driven exterior trades; siding is in that family.

What siding reps deal with

  • Siding contractors compete with roofers for the same storm-damaged homes
  • Most lead sources don't tell you what material the existing siding is or how old it is
  • Cold callouts without property intelligence are 5-10% conversion; warm callouts with hail + age + value are 15-25%
  • Insurance claims on siding are harder to win than roofing — you need stronger documentation and a sharper case

How CurbSight helps

Hail + wind exposure per property
562+ NOAA storm events joined to property zips. Storms ≥1.5" hail or ≥60mph wind are siding-damage candidates.
Property age + exterior material from county records
Year built + recorded exterior material when available. Pre-1990 properties are likely original wood, hardiboard, or aluminum — each with its own failure profile.
Property value filtering
Filter to the value bands where siding replacement makes economic sense for the homeowner — typically $150k+ for premium materials.
Built-in PM kanban
Track siding bids through the same 14-stage pipeline as roofing — most contractors run both motions and CurbSight handles both in one tool.

What a property card looks like

Sample property card — Tulsa County
412 S Quanah · Tulsa, OK 74127
73
YEARBUILT
1985
EXTERIOR
Wood siding (original era)
HAIL
2.0" · Apr 18, 2025
WHAT TO SAY
Your home is in a zone that took 2 inch hail last April. Wood siding from the mid-80s starts to fail at this point — mind if I take a look?

Common questions

Does CurbSight have a siding-specific pitch playbook?
Not yet — we have roofing and windows captured. If you'd be willing to share your field motion, we'd add a siding playbook (the era classification + opener + pain points format). Reach out via the access flow.
Can CurbSight surface fiber cement vs vinyl siding distinctions?
Only when the county record has exterior_material populated, which varies by county. For territories where the data is there, you can filter by material type. For the rest, year_built + zip is the directional signal.
See how CurbSight scores your territory
We'll build a sample territory in your service area, walk you through the platform, and answer questions on a 30-minute call. No credit card.
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